"It started with music. It became a mission. ”
As a teenager in Cameroon, George Tah had a dream that felt both wild and quiet.
To run a radio station. Not just any station, but one that told the stories mainstream media ignored. One that played the sounds of home, shared information people could trust, and made African and Caribbean voices part of Scotland’s everyday airwaves.
That dream followed him across continents, from DJing in Edinburgh and Glasgow clubs to producing radio for the BBC World Service and 1Xtra in London. In 2007, he created, produced, and presented Africa Live! on Awaz FM, a show built to empower the voices of refugees and asylum seekers, a show that’s still running 18 years later. He produced Hotseat, a weekly topical debate programme on Vox Africa, and later became part of the communications team for COP26 in Glasgow.
But for all the doors he entered, something was still missing. He was telling other people’s stories. The space he needed, the one for people who looked like him, didn’t exist yet.
Then the pandemic hit. Misinformation spread through WhatsApp groups like wildfire. Communities were scared, confused, and left out of national messaging. And George, now a seasoned media professional, realised something:
The time for the radio station he had imagined all those years ago was now!
So he started Jambo! Radio in April 2020 and launched it virtually that June. Based in Glasgow, Jambo! became the only radio station dedicated to people of African and Caribbean heritage in Scotland, building on earlier projects like Radio Kilimanjaro and RKTV, amplifying voices even further
It offered trusted health guidance during COVID, aired shows in languages communities understood, and became a cultural lifeline at a time when connection felt fragile.
George's stations give people more than just music. They offer representation, dignity, and community. Young people now hear presenters who sound like them. Older generations hear languages that feel like home.
He’s been nominated for an Oxfam Media Award for his reporting on asylum seekers in Glasgow, but ask him what he’s proud of, and he’ll point you to his audience, especially the many young people from the community who have had the opportunity to experiment and propel their creative journey. The people. The stories. The sound of belonging.
Jambo! Radio is George's love letter to the community that raised him, shaped him, and still moves to the beat of his mission. Jambo! Radio is George's legacy!
